As I mentioned last week, for my segment “Foodie Friday” I will occasionally post restaurant reviews of places I frequent in New York City, and what better way to start the reviews with my favorite cupcake shop in New York City?
Brooklyn Cupcake is unlike any cupcake shop I’ve been to. Their fusion of regular cupcake flavors in conjunction with Latin ones really make this little shop a wonderful treat. For a Puerto Rican like myself, I wouldn’t mind having my favorite winter drink converted in to a cupcake (hello Coquito).
Located in Williamsburg, Brooklyn, this cupcake shop is truly a hidden gem. I first tried Brooklyn Cupcake after a family member raved about their Rainbow Cookie cupcake. She brought some for us to try, and once I laid eyes on their Flan de Queso cupcake, I knew I was going to be hooked. Granted, Brooklyn Cupcake holds true to traditional flavors like red velvet, vanilla, and chocolate, but it steps out of the box with out of their bold flavors like Guava Con Queso, Coquito, and Tres Leches. The cake is so moist and the frosting is simply divine, and each part compliments each other very well.
Since my first visit back in 2011, I have been following Brooklyn Cupcake in their quest to spread awareness and build a strong clientele (or as I’d like to call it, Cupcake Domination). Last year, during a weekend visit to NYC from school, I told my friends it was a MUST that we stop here before heading back on the road to Geneva. We each bought half a dozen cupcakes and even stopped to take pictures with the owners:
And I even bought the shirt too!
This week, I went back and took two of my friends with me and saw they had a new flavor (or at least new to me). Hello French Toast!
My friends were floored at how amazing the cupcakes were (I told them they would be), and my friend Carrie and I made a promise to come back again during the weekend (how can I pass up an opportunity to get a Tiramisu cupcake). I love the approach Brooklyn Cupcake takes with their cupcakes because they are so simple in design, but pack a mean punch in the flavor department. I’m hoping they continue to emulate the great Latin flavors in their cupcakes, and here’s to hoping one day I will see a Majarete or Tembleque cupcake (I couldn’t help myself).
Brooklyn Cupcake is turning out to be an iconic small business because not only is it owned by Latinos, but it is also owned and maintained by women, and that is something that we need in this growing economy. For all you city folk with a sweet tooth, I suggest taking the G or L train to Lorimer/Metropolitan and walking down the blog to Brooklyn Cupcake to try one of their fantastic creations.
As I said last week, my motto for food is to never be old fashioned, and these people take that saying to another level.